To be successful in the jewellery business, you must stay updated on emerging technologies and changes in customer preferences. The Retail Jeweller Dubai Forum 2024, held on February 27, 2024, at The Hyatt Regency, Deira, Dubai, was an immense gathering where people from the jewellery industry gathered to discuss the industry’s future. They talked about innovative ways of doing business and the latest technologies. Chisquare is excited to share what we acquired at this forum and discuss the key issues influencing jewellery businesses in Dubai, Saudi Arabia, and Qatar.
NextGen Retail
The forum’s topic, ‘NextGen Retail,’ highlighted the growing influence of the next generation in reshaping jewellery retail. With a focus on leadership, technology, and consumer preferences, jewellery retail businesses are implementing innovative strategies to stay profitable. Chisquare understands the importance of bridging the generation gap and offering retailers with the tools they need to succeed in this competitive market.
New Opportunities with Technology
Technology is changing the retail jewellery industry and creating new opportunities for development. From AI-powered marketing to digital-first models, technology is enabling retailers to engage customers in innovative ways. Discussions at the forum highlighted the potential of technologies like RFID and digital marketing. Retailers in Dubai, Saudi Arabia, and Qatar can improve productivity and relationship with customers by adopting these innovations.
Adding Value with Origin-Certified Gemstones
Among the interesting topics discussed at the forum was the launch of the FURA Celebration Sapphires programme. Through this programme, gemstones are provided with a certificate that details their origins from the mine to the retail outlet. For jewellery retailers, this is significant since it allows them to provide gemstones that are ethically and traceably sourced. These days, consumers are more interested in the origin of the gemstones they purchase, thus providing authentic gemstones with a transparent history can make retailers stand out.
Building Brands for the Future
It is essential for jewellery retailers to build a brand which customers admire in a competitive market. Entrepreneurs emphasised that while creating a brand, quality of workmanship, genuineness, and customer satisfaction are essential. Jewellery retailers can create brands which are unique and appealing to younger customers by considering these factors.
Fostering Community and Collaboration
Building a strong sense of community among jewellery retailers in Dubai is important. At the forum, industry members joined forces to exchange ideas and learn from each other. This collaboration among competitors created a friendly atmosphere where everyone could benefit. Chisquare believes that working together like this is essential for bringing new ideas and achieving success in the jewellery business.
Connect with Chisquare
Chisquare is here to provide retailers with innovative solutions and practical advice as the jewellery retail market changes. Get in touch with us to find out more about how our technologically advanced solutions may open up new doors for you and accelerate your company’s growth.
